Discover the Hero Within
We believe every child has a hero within, with powers of kindness, courage, and resilience. Hart & Hero helps kids grow into kind, confident humans through play, stories, and everyday moments. Our tools and toys nurture emotional development, spark imagination, and build courage. At the heart is Hartie the Power Pal, guiding little heroes to recognize and grow their innate superpowers. Together, our products support social-emotional learning, foster connection, and remind children and their grown-ups that heroes aren’t born, they are built, one brave choice at a time.
Tools That Build the Hero Within
from beyond the playroom
On Play with Dr Tovah Klein
Introducing the Hero Mindset:
Hero Spotlight: Kirstin Czernek
Best gift for a big brother in training!
D'angelo Russel & Laura Iva, Parents to Riley
Really impressed with the quality, packaging, and details! Everything is so thought and and well created. I'm truly impressed!
Kade's mom
She woke up yesterday morning and wanted to be a superhero - so she got dressed in her cape and h&h pajamas and she was extremely helpful all day!
Alexa
We read 'Hello Hero' at night and it opens great conversations!
Alana
A favorite in our classroom, loved by boys and girls. Strong enough to handle the play of preschoolers!
Hartie's Club
The Hero Mindest.
In a world where challenges can seem daunting and obstacles insurmountable, instilling a Hero mindset in children is more important than ever. Our Hello Hero collection is designed to serve as a catalyst for children to recognize their inner strength, kindness, and courage.
With the Hello Hero collection, we're not just offering products; we're offering a transformative experience that encourages children to see themselves as heroes in their own stories. Join us in empowering the next generation of heroes and shaping a brighter future for all.
unpacking the
Gender Play Gap
As parents, we noticed a difference in toys that were marketed to boys and girls. Boys' toys and clothing celebrated action, girls' toys and clothing celebrated beauty and nurture. But all children should have the opportunity to benefit from all play genres.
Hart and Hero was born out of a need to bridge the gender play gap. We wanted to design a gender-neutral capsule playroom collection that would give children the opportunity to discover foundational play genres that they had been locked out of due to social stereotypes. Like… a doll stroller that wasn't pink. Like gender-neutral and empowering superhero apparel.
